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Europe's giants on the march


Allianz, AXA, Aviva, Generali, Mapfre and Zurich—each one is the flag carrier for its country, with a reputation synonymous with its home insurance market.

We ask why observers are so optimistic about their prospects and how their relationship with reinsurers is destined to change.

The national champions of insurance in Europe have beguiled the international markets for years due to their home market strength and growing presence in international markets.

However, it is the ability of these insurance giants—Allianz, AXA, Aviva, Generali, Mapfre and Zurich—to ride out the financial crisis that has made them even more intriguing.

Insurance, Europe, AXA, Allianz, Zurich

Intelligent Insurer

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