California wildfire risk can be managed through careful risk selection: Willis

12-10-2020

California wildfire risk can be managed through careful risk selection: Willis

Doug May, executive vice president, Willis Re

The California homeowners’ insurance market can still be profitable and even lucrative for insurers, despite the increasing prevalence of wildfires in the state, if they carefully manage their risk selection and implement pricing segmentation.


Willis, Wildfires, Insurance, Reinsurance, Catastrophe, Doug May, North America

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