Digitise customer touchpoints across the physical and digital landscape to deliver a superb customer experience


The key driver for digitising customer touchpoints is about being accommodative to the customer, no matter how customers want to interact with their insurance carriers. Subsequently, every interaction between the parties has to be on each customer’s terms—meeting customers when and where they want to be. Digitising customer touchpoints therefore has to make life simple for the customer by simplifying or minimising transitions across all channels of communications.

Airkit, Digital Customer Touchpoints, Digital Insurance, Customer Experience, Insurance, Reinsurance, Kyung Bae, North America

Intelligent Insurer