Pulse creates new specialty unit in London with Pen Underwriting hire

Lloyd's coverholder Pulse Insurance, a specialist provider of non-standard and impaired life cover, has launched its new specialty unit in London.

The Pulse London specialty unit’s personal accident and group travel offering will be led by senior underwriter Joe Balsom who has joined the company from Pen Underwriting.

The company said that the new unit will initially focus on non-standard and niche PA opportunities as well as group travel, and other products would be added later.

Pulse’s managing director, Torquil McLusky said: "We have been looking for some time at how we could respond to the needs of business partners, many of whom need a simple way to access combined covers from the life and personal accident markets.

"I am delighted that by recruiting Joe we will now be in a position to give the market exactly what it wants: a one-stop- shop for individuals and groups requiring bespoke non-standard protection cover."

McLusky added: "We believe that this is an important next step in the development of Pulse’s specialist underwriting capability. We believe that complex risks need specialist solutions and what we are doing will enable smaller general brokers to continue to access solutions that otherwise would be unavailable or unaffordable."

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