WhenFresh secures £3m funding to venture into insurance

London-based Data as a Service (DaaS) insurtech WhenFresh has secured £3 million series A funding to develop and expand its offering for the insurance sector.

WhenFresh currently provides DaaS services in other sectors including financial services, utilities and property.

WhenFresh claims its big data solutions are likely to make a huge impact on the insurance sector in 2019.

Mark Cunningham, CEO of the service provider, said: “Over the last few years we have built a great business, with a fantastic team of data scientists and data-driven marketeers, who have created ground breaking innovations to other sectors.

“The insurance sector can now benefit from this, as WhenFresh’s market leading products, Home Insurance Prefill and BehindtheBricks API, which offer insurers the ability to win new business, reduce customer acquisition costs, target more profitable business, and renegotiate reinsurance costs by more accurately analysing portfolio risk.”