22 June 2020Insurance

CyberScout swoops for Tokio Marine cyber specialist

CyberScout, a provider of cybersecurity and identity theft resolution services, has hired  Jeremy Barnett as its chief marketing officer (CMO).

Barnett joins CyberScout’s leadership team from Tokio Marine HCC where he was the global marketing leader and SVP of marketing and business development. He led marketing and business development for the cyber insurer, creating integrated risk management solutions for both B2B and B2C customers. Since 2012, Barnett provided leadership for corporate brand strategy, product marketing, sales training and producer support. He was responsible for strategic marketing programmes including national advertising, public relations, digital media, sponsorships and partnership programs.

In his new role, Barnett will work closely with CyberScout’s US and global markets teams to support growth, client engagement and product innovation.

“Jeremy brings more than 20 years of innovative marketing expertise, including work with some of the world’s most well-known and respected brands including SONY, Qualcomm, Pepsi-Cola, Charles Schwab and most recently Tokio Marine HCC,” said Jennifer Leuer, chief executive officer of CyberScout. “His award-winning work, diverse background and cyber industry expertise bring top business intelligence and marketing strategy to CyberScout. Jeremy is a powerful addition to our leadership team, and we are extremely excited that he will be driving our continued growth globally.”

Barnett said: “CyberScout is a leader in servicing the ever-growing needs of people and businesses being attacked by cyber criminals. I am excited to join CyberScout to provide essential services that protect people from cyberattacks, stolen personal information and exploitation. The CyberScout mission is inspiring and I’m honored to work with the amazing team of experts here.”

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