Willis forms new US East region; makes leadership appointment

Broker Willis Towers Watson has combined its Northeast and Atlantic/South regions to form a new US East region, under the leadership of Susan Potter.

The current head of Atlantic/South region, Potter in her expanded role will be responsible for managing and growing the company’s business and client relationships across the region.

The new region will include 22 states, Puerto Rico, Bermuda, the Virgin Islands and the Cayman Islands.

Potter has been with the company for over 20 years. She started in its retirement business and over the years has held a number of leadership positions.

Joe Gunn, head of North America at Willis Towers Watson, said: “Susan’s commitment to serving our clients, growing our business and creating an engaging environment for our colleagues sets her apart and engenders great confidence that she will drive future success.”

“Susan’s leadership experience, together with her industry-based knowledge and skill set, will help us gain access to the wealth of resources that these two combined regions have to offer.”