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Claims is that one moment of truth between insurer and customer that has the potential to build a lifetime of loyalty or guarantee churn come renewal time. John Bailey, international solutions consulting manager for Blue Prism, discusses why some insurers find it difficult to deliver a timely, seamless experience to customers and how automation can relieve the burden of unnecessary admin to help the organisation’s people unleash their creativity and empathy.
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Blue Prism, Claims, Insurance, Reinsurance, John Bailey, UK
