QBE North America has appointed Eric Pruss as its new senior vice president (SVP), head of personal lines P&C.
In this role, Pruss will manage the firm’s range and insurance business, as well as oversee personal insurance products that have been distributed through independent agent and brokers, affinity groups and affiliated agencies.
Pruss is based in the company’s New York office and will report to Alan Driscoll, president, standard lines P&C and chief underwriting officer.
Driscoll said: “The addition of a leader of Eric’s calibre helps to position QBE as a leader in the personal lines space and is another example of our bringing in top talent to drive profitable growth.
“We are committed to becoming a superior competitor in this segment, and Eric has the vision, strategic focus and breadth and depth of experience that will help us to accomplish that. Eric will help continue our transformation efforts with the ultimate objective of making QBE personal lines a recognised leader in our chosen areas of specialisation.”