Zurich partners with Blink Parametric in Asia Pacific digital strategy
Insurtech Blink Parametric and Zurich Insurance have partnered to offer a unique flight disruption solution in Asia Pacific.
Zurich will integrate Blink Parametric’s real-time flight delay assistance and claims solution with its Edge Platform and embedded insurance product suite as part of its regionwide digital strategy.
The first market to go live with this Zurich initiative is Singapore.
Roopa Malhotra, head of customer & digital for Zurich Asia Pacific, said: “We believe in the power of collaboration to offer our customers smart, relevant, personalised insurance offerings. Blink integrates an effective tech solution to address one of the key claims priorities in travel insurance. We believe a flight delay solution that is instant, adaptable, and value-adding can genuinely enhance how customers experience travel insurance – which is in line with our objective of offering more digitally-enabled services that deliver assistance as and when customers need it.”
Sid Mouncey, CEO of Blink Parametric, said: “This is an exciting partnership for us as we strengthen our presence in the region with Zurich Asia Pacific. Zurich Edge platform is a catalyst for fresh, relevant, digital insurance products and our unique flight disruption solution is a great fit for the platform. Our respective teams achieved a seamless and rapid integration, prioritising the delivery of a superior customer experience for the APAC travel insurance market.”
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