Pro Global scales Buenos Aires hub as hybrid model accelerates Latin America growth

Pro Global is raising its game in Latin America, with Argentina a key delivery hub. Martin Smith, its director, Latin America, explains the group’s rationale and how it is positioning for another major wave of growth in 2026.

Key points:
Efficiency, quality and cost are key
Recruitment drive in Buenos Aires
Claims and consultancy to grow

Pro Global is building momentum across Latin America as international carriers and MGAs increase their use of outsourced and hybrid operating models to manage cost, improve efficiency and strengthen operational resilience. 

For Martin Smith, director, Latin America at Pro Global, this involves navigating a period of sustained growth largely built around exceptional talent in Argentina.

The group has operated in Latin America since 1999 and now plans to expand its footprint further. Pro Global has an established presence through a large and growing office in Buenos Aires, alongside a smaller office in São Paulo and a representative office in Lima.

But Argentina has firmly become the centre of gravity for its regional expansion. Smith says growth in Buenos Aires has been dramatic in the past year. The office increased from around 45 staff in 2024 to 75 today, and he expects a further 100 roles to be added during 2026. The team has already moved into a new office with capacity to support that expansion, reflecting confidence in the pipeline.

“The model is designed to support insurance and reinsurance operations, and increasingly to deliver consultancy-led work such as process re-engineering.”

Global demand

That pipeline is rooted in demand from international clients using Pro Global’s hybrid model. Smith describes a delivery structure where clients retain teams in their home markets, while operational and technical work is supported by colleagues in Argentina. 

In practice, that can mean a client-facing presence in London, the US or Germany, backed by a bilingual, specialist team in Buenos Aires delivering a range of operational services. “Those services extend well beyond basic back-office work,” Smith said. 

He notes the Buenos Aires team provides bordereaux processing, claims support, exposure management, risk management, technical accounting and credit control. “The model is designed to support insurance and reinsurance operations and increasingly deliver consultancy-led work such as process re-engineering.”

Smith attributes the growth to a combination of efficiency, quality and cost advantages that have become more compelling as market conditions change. “Clients facing soft market pressures, and the need to control operating expense, are looking for sustainable ways to reduce cost without undermining service standards.” 

Smith says the hybrid approach can deliver meaningful savings while maintaining continuity. The core client relationship remains with teams in the UK, US or Germany, while the Argentina team enhances capacity and improves turnaround times.

A critical factor is productivity. Smith says the Buenos Aires operation has demonstrated strong ratios, processing large volumes of work while maintaining quality. He also highlights staff retention as an early indicator of stability. The Argentina attrition rate is currently below 8%, which he views as strong for this type of services environment. Smith acknowledges this might rise as the operation matures, but believes the office is benefiting from a motivated, career-focused workforce.

Pool of talent

He links that workforce to Argentina’s depth of educated talent. Smith points to a strong pool of well-qualified professionals, with high levels of graduate education, even at relatively junior grades. “For Pro Global’s clients, bilingual capability is central, and English proficiency and technical skills have proved a strong match for international delivery requirements.”

“The trust built through delivery performance is now translating into expansion.”

That talent proposition sits within a broader growth story for Pro Global globally. The company reported strong performance during 2025, delivering another year of double-digit revenue growth and marking its fourth consecutive year of expansion. 

Growth was recorded across all major markets including the UK, Europe, North America and Latin America. Digital Services adoption also continued to build, reflecting rising demand for scalable, technology-enabled delivery models. 

Pro Global’s international team now exceeds 900 professionals, supporting an expert-led growth model focused on strategic areas, including insurance, claims and MGAs.

In Latin America, Smith says there is a growing acceptance that the region can deliver high-quality operational and technical work to global standards. He sees this as a shift in perception among some international buyers, particularly those comparing delivery options and balancing cost, time zone alignment and skill availability. “The trust built through delivery performance is now translating into expansion, both within Pro Global’s existing client base and through new engagements.”

Claims is one of the areas where the group sees further opportunity. Smith says the Buenos Aires hub is well suited to scalable claims-processing capability, including surge support following catastrophe events. Consultancy is another growing strand. Smith describes work centred on process re-engineering, increasingly linked to automation and business intelligence. 

In terms of geographic growth, Smith describes a targeted and gradual approach. Argentina remains the primary focus while the Buenos Aires hub continues to scale, but the group is opportunistic in Brazil and monitoring opportunities to expand further. Mexico and Colombia are currently approached more reactively.

Smith also points to activity in smaller markets such as Paraguay, where projects have already been delivered, and initial engagement with Bolivia as the firm looks for further growth opportunities.

Miami Reinsurance Week remains an important touchpoint in this strategy, providing a forum to meet clients and explore operational support needs across the region. For Smith, the week is less about formal renewals and more about building relationships and understanding what clients require to operate effectively in a changing market environment.

Martin Smith is director, Latin America at Pro Global. He can be contacted at: martin.smith@pro-global.com

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