Principle Business Enterprises appoints legal and risk management leader

Principle Business Enterprises (PBE), a manufacturer of absorbent products and footwear safety solutions, has promoted Tricia Bell to general counsel and vice president, strategic risk management.

As a member of the company’s senior leadership team, she will lead PBE’s legal and risk management efforts with a focus on risk mitigation and strategic direction relative to business and operational compliance.

“Tricia has significantly expanded our capabilities as in-house counsel, all the while embodying our core values of putting our people and customers first,” said Andrew Stocking, PBE’s president and COO.

“This promotion reflects a role that she has embraced for a while, helping identify corporate vulnerability and providing options and strategies for reducing or eliminating that risk.

“Tricia is another example of our focus on expanding our ability to grow by adding strong leaders to our team who are technical masters and truly care about the success of our associates and the dignity of our customers.”

Bell’s appointment follows other additions to the company’s senior leadership team to strengthen manufacturing operations and commitment to innovation.

Bell has been a leader of PBE’s risk aversion team, which is accountable for the safety of all onsite and offsite associates during the COVID-19 pandemic. Her contribution to this team has been to keep the company informed on health policies, associate benefit options, and tax strategies that have allowed PBE to continue manufacturing as an essential business, as well as keep associates safe and employed.

Bell has practised law for more than 15 years with experience ranging from law firms to government. Prior to joining PBE, she served as in-house legal counsel for Konecranes, a global overhead crane and material handling manufacturing and service company, where she advised on tax, legal, compliance and regulatory issues for the company’s operations in North and South America, Canada, and Mexico.